Portfolio

Apple Worldwide Developers Conference (WWDC)

This presentation brought multiple technical sessions to life with highly customized Keynote decks for sessions associated with the Apple WWDC. Each deck supported presenters’ pacing and style, helping complex ideas land clearly with a global developer audience.

CAMFT 2025 Annual Conference

This keynote presentation translated complex clinical concepts into clear, audience-focused visuals for the CAMFT 2025 Annual Conference. The session was well received, and I was invited back to design the 2026 keynote, further enhancing the speaker’s delivery and engagement.

CAMFT Law and Ethics Webinar

Webinar presentation design for a CAMFT Law and Ethics session, translating complex legal and ethical concepts into clear, audience-focused visuals.

Marketing Guidelines — Global Audio Brand

Since late 2016, I have led the creation and ongoing evolution of digital marketing guidelines supporting Beats product campaigns. This work has involved defining layout systems, banner standards, scalability rules, and visual consistency across a wide range of digital placements.

This portfolio presentation uses fictionalized products and branding to respect confidentiality while accurately reflecting my role, responsibilities, and design systems work developed over nearly a decade.

This project is presented using fictionalized branding and products. Original work was created under NDA for Beats and Apple.

These campaigns brought Beats’ messaging to life across high-visibility environments, from out-of-home advertising to retail displays in public spaces. I designed layouts, graphics, and visual systems to ensure clarity, brand consistency, and maximum impact, collaborating with cross-functional teams to translate campaign goals into engaging, audience-focused experiences. Photographs of retail displays, including in Target and Costco, showcase how the work was realized in real-world, high-traffic settings.

Healthier Kids Foundation

This project began as an illustration assignment to match the established visual style of an existing children’s book series for the Healthier Kids Foundation. As the work evolved, I expanded my role to include full book layout, applying consistent illustration, typography, and page structure to create a cohesive, engaging reading experience for young audiences.

From Brand Story to Digital Experience

A series of illustrated marketing narratives designed to visualize the journey from brand inception to market presence. These concepts were used to align stakeholders around a shared story and ultimately served as the conceptual foundation for a single, cohesive website.